Although competitors they stood together to advertise Aga and Esse ‘the only heat storage cookers’ and ‘2 cookers with a single thought’.
It was a decade of world war, rationing and restrictions in manufacturing and the British people obeyed government instructions of ‘Keep calm and carry on’
Full pdf of 1940s Article 1 (93kb)
Full pdf of 1940s Article 2 (81kb)
|